Growth Strategy

Mainsheet has a successful track record of assisting boards and management to make critical decisions including strategic vision, the size, shape and growth priorities and how best to transform the business for the future. Mainsheet has a proven framework to ensure alignment and integration between all key aspects of the business including strategy, operational capabilities, organisational structure, risk appetite and capital structure.

  • Corporate Strategy
  • Business Unit Strategy
  • Digital Strategy
  • Marketing, Sales & Channel Strategy
  • Capital Management Strategy
  • Transaction Support & Integration

Corporate strategy refers to key overarching decisions that need to be made across multiple business units and defines the nature of the business portfolio and why the value of the whole is more than the value of the sum of the parts.

Mainsheet has provided advice and experience to Boards and management teams about critical high value impact corporate strategy decisions. This has included such things as the vision, the strategic direction, the portfolio integrating themes, the size, the business model and business mix, the industry and geographic spread, the rate of growth and the risk appetite.

Our services include:

  • Strategic reviews and facilitation
  • Business unit performance assessments
  • Growth strategy development
  • Organisational structuring
  • Market attractiveness assessments
  • Competitive position assessments
  • Valuation model development
  • Valuation and value creation reviews

Mainsheet works jointly with clients to design innovative, distinctive and executable new strategies to improve performance and value creation. These strategies are data driven and thoughtfully consider customer and sector trends, capabilities and sources of advantage, competitor business models, and the drivers of revenues, costs and asset efficiency.

Mainsheet combines sector knowledge and fact-based problem solving techniques with a proven set of tools and frameworks to work jointly with clients to develop new growth strategies and detailed implementation plans.

Our services include:

  • Strategy and performance reviews
  • Annual strategic planning support
  • Digital strategy development
  • Market attractiveness assessment
  • Competitive position assessments
  • Feasibility studies
  • Implementation planning and support

Digital can benefit businesses in three ways: operating more efficiently internally, providing a better customer experience that differentiates from competitors, and creating the opportunity to sell new products and services.

Mainsheet works alongside clients to develop clear digital strategies to capture the value of digital transformation, from digital experiences across web and app, integrated supply chains, process automation and decision analytics.

Our services include:

  • Digital experience strategy and design
  • Digital-led sales and service transformation
  • Omnichannel sales and service design
  • Business model and operations digitisation strategy
  • Decision analytics strategy

Mainsheet assists clients to optimise their marketing, sales and channel strategy to drive profitable growth. We do this by gathering, modelling and analysing data and insights from customers, market segments, products, channels, competitors as well as internally.

These insights are used to design optimal and differentiated approaches to product positioning and pricing, marketing, promotion and sales campaigns, channel relationships, including online channels, as well as understanding the implications for manufacturing and supply arrangements.

Our services include:

  • Product and brand strategy
  • Customer value propositions
  • New product and service development
  • Customer experience and loyalty
  • Brand and marketing strategy
  • Sales and channel strategy
  • Pricing strategy
  • Salesforce effectiveness

Capital allocation and capital management decisions are the foundations of determining a company’s future size, profile, rate of growth and dividend affordability, and therefore are some of the most important decision made by management and Boards. Some companies have a more opportunistic ‘first come first served’ approach to capital management without a formal process and clear linkages to strategy.

Mainsheet assists clients to take the discipline of the external capital market and apply them by creating an ‘internal capital market’ to formalise these decisions and ensure they are aligned to the strategy, are fact-based, are achievable by the company, have acceptable risks and are value creating.

Our services include:

  • Capital management policy and processes
  • Expert capital project reviews
  • Capital structure and cash flow reviews
  • Business valuation model development
  • Capital investment process reviews
  • Expert investment case development

Mainsheet provides expert consulting support to our clients before, during and after a transaction to ensure the potential value creation is identified, protected and delivered.

Our style is to work jointly with clients where we bring experienced commercial due diligence and post-acquisition integration capabilities. We often work alongside the transaction process to mature the combined strategy of the buyer and the target, to demonstrate the synergies and have a clear plan of how to capture them. Once the transaction is complete, we often facilitate the process of integrating the two businesses, implementing the new combined strategy and delivering the deal value benefit.

Our services include:

  • Commercial due diligence
  • Post-acquisition integration
  • Independent expert investment / synergy review
  • Program management office (PMO)
  • Leadership, cultural and change alignment
  • Facilitation and implementation of new combined strategies
  • 90-day plan development and implementation support